You have read some of the pre-conference materials and maybe responded to an invitation to register. But you are still wondering if this particular conference is for you. Keep reading to see if there’s a fit.
The conference brings together corporate leaders from for-profits, NGOs, non-profit organizations and countries. They occupy roles such as CEO, C-Suite members, board members, managers, managing directors, founders, consultants, content creators, trainers and more.
If you find yourself guiding a group (or groups of people) towards a desirable future, you know thinking big is essential. But it’s quite different than everyday, relatively small problem-solving discussions which happen in every organization.
It’s hard to step back to think big.
Even if you know the importance of a game-changing strategy, there are bottlenecks in the form of stale, familiar and even jaded approaches which yield ordinary thinking.
But you haven’t given up. Like other conference attendees, you are committed to facing these obstacles. Game-changing strategy isn’t easy.
While you share the above characteristics with others, here are some profiles of those who will attend.
Finding Your Tribe
C-Suite Executives/Managers
You happen to be in the leadership team in your company. Perhaps you are no stranger to strategic planning projects done in the usual way.
Now it’s time to pivot to something game-changing. Or support a breakthrough already being implemented.
Consultants
You advise clients and assist them in their strategic planning. But maybe not every project is game-changing. Or pre-emptive. And you yearn to have impact that requires long-term thinking.
You could be a strategic planner, futurist, strategic foresight professional or someone who works in that realm.
Advocates
If you are an advocate for NetZero, DE&I or another mega-outcome, you may wonder if game-changing strategic planning might help.
At the conference you will meet others who share these concern, and also want to get transformational messages out to decision-makers.
Content Creators / Software Developers
You are on the hunt for new thinking. But they are hard to find. In the conference you will find ideas based on 26 lessons/principles each of which requires a different way to think.
They may inspire and provoke!
Do you also have these questions or concerns?
What if I just don’t believe in game-changing strategy?
This event might not be for you.
But if it might be, you may agree that strategy which isn’t game-changing isn’t strategic at all. It’s just business-as-usual.
However, you are realistic. Game-changing strategy isn’t easy and there are peculiar obstacles which don’t arise in daily problem-solving.
Over the course of research spanning more than 60 strategy projects, we noticed that the ones which produce amazing outcomes share the following:
– they commit to game-changing results.
– they include pre-emptive actions.
– they span 15-30-year time frames.
After more than two decades, we have distilled the winning formula for overcoming the challenge of game-changing strategy. This conference features 26 of them.
How can employees and other stakeholders be inspired in today’s environment?
As a leader, you are aware that people respond to visionary goals which are infused with higher purpose. However, the last few years have just been about business survival.
Some believe that recapturing people’s imagination and commitment is as easy as crafting a new vision statement, but you’re not so sure.
At the conference, you will hear more about crafting visionary strategic plans which are credible, realistic, yet lift staff members to higher performance.
Will an interwoven short/long-term strategic plan take too long?
Sometime in the past, you were exposed to long-term strategic planning. It took a long time and involved a major effort, perhaps even with outside consultants and a hefty price-tag. You don’t want a repeat, but if you could get the job done quickly, it might be worth it.
Fortunately, we will have a range of speakers with broad experiences. You’ll hear different methods for interweaving short/long-term strategic planning, which can take place in as little as two days.
Does my company even need a long-term strategic plan?
Like every other healthy organization, your company does short-term planning. Staying successful over the next two to five years is a high priority.
But you suspect that if it were headed towards a far-reaching destination or vision, it could reduce the stress of chasing one issue after another. Also, you would do more than maintain the status quo and be more disruptive like Netflix or Apple.
At the Sustainable Strategy Conference you will learn advanced methods for quickly and efficiently completing long-term strategic plans. This means you can test the approach for yourself, even if it’s the first one in your organization’s history.
Can I just keep updating my short-term strategic plan?
You have a five-year plan which you update annually. While you stick to your schedule and feed into the budgeting process, you don’t see any obvious advantage from changing the approach.
But you are open to new ways of thinking.
We’ll address this issue from multiple angles at our event. For example, our speakers will ask whether or not your competitors with 6-10 year strategies are likely to win…just because they are looking further into a future which you are ignoring.
Do I need to be at the conference for two entire days?
Good question…You want to get as much as possible done at the office. And the conference. Both at the same time.
But time is limited.
Fortunately, the Full Ticket allows you to choose from the full list of sessions – both live and pre-recorded. Why? With the ticket, you will receive all the video recordings once the event is over and catch up on every moment that you missed.
This means you can skip the entire event! (Although we encourage you to make time to attend.)
Make your investment here – https://strategyconf.fwconsulting.com/registration-page-preconference/
The conference might not be a good fit if…
◦ You prefer to work in isolation and aren’t interested in collaborating with others.
◦ You’re an ardent short-termist who doesn’t see the value in long-term vision.
◦ You’re comfortable with ordinary, status-quo-driven strategies and aren’t open to new ideas.”
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