2028: As a (fictional) CEO, I came under pressure two years ago to produce a strategic plan by a sharp deadline. While I accept it’s part of my job, all of a sudden I received not-too-subtle demands from the board, funders, staff, Read More
In the early 1980s, McKinsey told my employer at the time, AT&T, that the global market for mobile phones would top out at roughly 900,000 subscribers by 2000. The actual number was 100 million. A decade later, AT&T paid $11.5 billion for Read More
This is a free preview of a paid episode. To hear more, visit longtermstrategy.substack.com Your company is bleeding. The tariff just hit. Your board wants answers. You have 48 hours. But sometimes the brutal truth is that the warning signs were there Read More
Transcript 00:00:01 Stop me if you’ve been in Bob’s position. Every strategist learns the frameworks. Porto five forces, blue ocean strategy, and SWAT analysis. And we assume great strategy comes from great frameworks. So how Schultz of Starbucks fame, he knew all Read More
Picture two teams in your company, six months apart. The first team is drowning. They have 47 “strategic initiatives” on their list, no clear way to prioritize, and every meeting devolves into debates about resources. Morale is terrible, and nobody can articulate Read More
This is a free preview of a paid episode. To hear more, visit longtermstrategy.substack.com Your organization has 37 brilliant projects. You have bandwidth for maybe 5. Now what? This is the reality facing leaders everywhere: expensive master plans that deliver impressive lists Read More
Unmasking the Strategy Success Trap: Why Booms Lead to Busts! How should your company react to amazing success? Join us for a spirited conversation diagnosing the fatal strategic missteps of companies that went through unearned booms during COVID-19. We reveal why giants Read More
This is a free preview of a paid episode. To hear more, visit longtermstrategy.substack.com You have a hunger for game-changing results. As a CEO, board member, or strategic planner, you aspire to produce big results. While you know methods that work, you Read More
Tired of staff surveys on company vision and corporate strategy showing disengagement despite your best efforts? You’re not alone. Most leaders think they need to be more “motivational” – but that’s backwards. The real breakthrough? Creating systems where people motivate themselves. And Read More
This is a free preview of a paid episode. To hear more, visit longtermstrategy.substack.com You are the champion of a long-term strategic plan. However, you understand some of the disciplines required to make strategic plans implementable – program management and change management. Read More